---

Types of data collected

Among the Personal Data collected by this Website, either independently or through third parties, there are: Cookies, Usage data, name, surname, telephone number, fax number, company name, email, city, date of birth, VAT number, address, country, state, province, postcode, tax code, business sector, website, geographic location, username, User ID, unique identifiers of advertising devices (Google Advertiser ID or IDFA identifier, for example) and various types of data.

Complete details on each type of data collected are provided in the dedicated sections of this privacy policy or through specific information texts displayed before the data is collected.
Personal Data may be freely provided by the User or, in the case of Usage Data, collected automatically when using this Website.
Unless otherwise specified, all Data requested by this Website are mandatory. If the User refuses to communicate them, it may be impossible for this Website to provide the Service. In cases where this Website indicates some Data as optional, Users are free to refrain from communicating such Data, without this having any consequence on the availability of the Service or on its operation.
Users who have doubts about which data are mandatory are encouraged to contact the owner.
Any use of Cookies – or of other tracking tools – by this Website or by the owners of third party services used by this Website, unless otherwise specified, is intended to provide the Service requested by the User, as well as for the additional purposes described in this document and in the Cookie Policy, if available.

The User assumes responsibility for the Personal Data of third parties obtained, published or shared through this Website and guarantees to have the right to communicate or disseminate them, freeing the Owner from any liability to third parties.

Method and place of processing of the collected data

Processing methods

The Data Controller adopts the appropriate security measures to prevent unauthorized access, disclosure, modification or destruction of Personal Data. 
The processing is carried out using IT and / or telematic tools, with organizational methods and with logic strictly related to the purposes indicated. In addition to the Data Controller, in some cases, other subjects involved in the organization of this Website (administrative, commercial, marketing, legal, system administrators) or external subjects (such as third party technical service providers, postal couriers) may have access to the Data. , hosting providers, IT companies, communication agencies) also appointed, if necessary, as Data Processors by the Data Controller. The updated list of Managers can always be requested from the Data Controller.

Legal basis of the processing

The Data Controller processes Personal Data relating to the User if one of the following conditions exists:

• the User has given consent for one or more specific purposes; Note: in some jurisdictions the Data Controller may be authorized to process Personal Data without the User’s consent or another of the legal bases specified below, as long as the User does not object (“opt-out”) to such treatment. However, this is not applicable if the processing of Personal Data is governed by European legislation on the protection of Personal Data;
• the processing is necessary for the execution of a contract with the User and / or for the execution of pre-contractual measures;
• the processing is necessary to fulfill a legal obligation to which the Data Controller is subject;
• the processing is necessary for the execution of a task of public interest or for the exercise of public authority vested in the owner
• the processing is necessary for the pursuit of the legitimate interest of the Data Controller or third parties.

However, it is always possible to ask the Data Controller to clarify the concrete legal basis of each treatment and in particular to specify whether the treatment is based on the law, provided for by a contract or necessary to conclude a contract.

Place

The Data is processed at the Data Controller’s operating offices and in any other place where the parties involved in the processing are located. For more information, please contact the Data Controller.
The User’s Personal Data may be transferred to a country other than that in which the User is located. To obtain further information on the place of processing, the User can refer to the section relating to the details on the processing of Personal Data.

The User has the right to obtain information regarding the legal basis for the transfer of Data outside the European Union or to an international organization governed by public international law or consisting of two or more countries, such as the UN, as well as regarding the security measures adopted by the Data Controller to protect the Data.
If one of the transfers described above takes place, the User can refer to the respective sections of this document or request information from the Data Controller by contacting him at the details indicated at the beginning.

Retention period

The Data are processed and stored for the time required by the purposes for which they were collected.

Therefore:

• Personal Data collected for purposes related to the execution of a contract between the Owner and the User will be retained until the execution of this contract is completed.
• Personal Data collected for purposes attributable to the legitimate interest of the Data Controller will be retained until this interest is satisfied. The User can obtain further information regarding the legitimate interest pursued by the Data Controller in the relevant sections of this document or by contacting the Data Controller.

When the processing is based on the User’s consent, the Data Controller may keep the Personal Data longer until such consent is revoked. Furthermore, the Data Controller may be obliged to keep Personal Data for a longer period in compliance with a legal obligation or by order of an authority.
At the end of the retention period, the Personal Data will be deleted. Therefore, at the end of this term the right of access, cancellation, rectification and the right to data portability can no longer be exercised.

Purpose of processing the collected data

The User Data is collected to allow the Owner to provide its Services.

To obtain further detailed information on the purposes of the processing and on the Personal Data concretely relevant to each purpose, the User can refer to the relevant sections of this document.

 

Details on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

Comment on the contents

Commenting services allow Users to formulate and make public their comments regarding the content of this Website.
Users, depending on the settings decided by the Owner, can also leave comments anonymously. If there is an email among the Personal Data released by the User, this could be used to send notifications of comments regarding the same content. Users are responsible for the content of their comments.
In the event that a comment service provided by third parties is installed, it is possible that, even if the Users do not use the comment service, it collects traffic data relating to the pages in which the comment service is installed. .

Comment system managed directly

This Website has its own content commenting system.

Personal Data collected: email, name and website.

Contact the user

Contact form

By filling in the contact form with their data, the User consents to their use to respond to requests for information, quotes, or any other nature indicated by the form header.

Personal Data collected: Cookies, Usage data, name, surname, telephone number, fax number, company name, email, city, date of birth, VAT number, address, country, state, province, ZIP code, Fiscal Code, sector of activity, website, geographic location, username, User ID, unique identifiers of advertising devices (Google Advertiser ID or IDFA identifier, for example) and various types of data.

Mailing list o newsletter

By registering with the mailing list or newsletter, the User’s email address is automatically added to a list of contacts to which email messages containing information, including commercial and promotional information, relating to this Website may be transmitted. User’s email address may also be added to this list as a result of registering on this Website or after making a purchase.

Personal Data collected: ZIP code, city, surname, Cookie, date of birth, Usage data, email address, country, name, telephone number, profession, province, company name, gender, website and state.

Contact by phone

Users who have provided their telephone number may be contacted for commercial or promotional purposes related to this Website, as well as to satisfy requests for support.

Personal Data collected: telephone number.

Managing contacts and sending messages

This type of service allows you to manage a database of email contacts, telephone contacts or contacts of any other type, used to communicate with the User.
These services could also allow the collection of data relating to the date and time of display of the messages by the User, as well as to the User’s interaction with them, such as information on clicks on the links inserted in the messages.

MailChimp (The Rocket Science Group, LLC.)

MailChimp is an address management and email message sending service provided by The Rocket Science Group, LLC.

Personal Data collected: surname, date of birth, Usage data, email address, country, name, telephone number, company name, gender and username.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Firebase Cloud Messaging (Google Inc.)

Firebase Cloud Messaging is a messaging service provided by Google Inc. Firebase Cloud Messaging allows the Owner to send messages and notifications to Users on platforms such as Android, iOS and on the web. Messages can be sent to individual devices, to groups of devices, or based on topics or specific segments of Users.

Personal Data collected: various types of Data as specified in the privacy policy of the service.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Tag management

This type of service is functional to the centralized management of the tags or scripts used on this Website.
The use of these services involves the flow of User Data through them and, where appropriate, their retention.

Google Tag Manager (Google LLC)

Google Tag Manager is a tag management service provided by Google LLC.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Interaction with data collection platforms and other third parties

This type of service allows Users to interact with data collection platforms or other services directly from the pages of this Website in order to save and reuse data.
In the event that one of these services is installed, it is possible that, even if the Users do not use the service, it collects Usage Data relating to the pages in which it is installed.

MailChimp widget (The Rocket Science Group, LLC.)

The MailChimp widget allows you to interact with the email address management and mailing service MailChimp provided by The Rocket Science Group LLC.

Personal data collected: surname, cookies, usage data, email, name and telephone number.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Interaction with social networks and external platforms

This type of service allows interaction with social networks or other external platforms directly from the pages of this Website.
The interactions and information acquired from this Website are in any case subject to the User’s privacy settings relating to any social network.
In the event that an interaction service with social networks is installed, it is possible that, even if the Users do not use the service, it collects traffic data relating to the pages in which it is installed.

Like button and Facebook social widgets (Facebook, Inc.)

The “Like” button and Facebook social widgets are services for interacting with the Facebook social network, provided by Facebook, Inc. We include a Facebook Widget in order to show you information and “like” our Facebook page. This widget may collect information such as your IP address, the type of device you use, save cookies in your browser, include additional tracking information and monitor interactions with the widget itself. For more information, visit the Facebook privacy policy at this address: https://www.facebook.com/about/privacy/update

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Tweet button and Twitter social widgets (Twitter, Inc.)

The Tweet button and Twitter social widgets are interaction services with the Twitter social network, provided by Twitter, Inc.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Linkedin button and social widgets (LinkedIn Corporation)

The LinkedIn button and social widgets are interaction services with the Linkedin social network, provided by LinkedIn Corporation.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy .

YouTube button and social widgets (Google Inc.)

The YouTube button and social widgets are interaction services with the YouTube social network, provided by Google Inc.

Personal data collected: Usage data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

“Pin it” button and Pinterest social widgets (Pinterest)

The “Pin it” button and Pinterest social widgets are interaction services with the Pinterest platform, provided by Pinterest Inc.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy .

Location-based interactions

Geolocation

This Website may collect, use and share data relating to the geographical location of the User, in order to provide services based on the location itself.
Most browsers and devices provide tools by default to deny geo-tracking. If the User has expressly authorized this possibility, this Website may receive information on its actual geographical position.

Personal data collected: geographical position.

SPAM protection

This type of service analyzes the traffic of this Website, potentially containing Users’ Personal Data, in order to filter it from parts of traffic, messages and contents recognized as SPAM.

Google reCAPTCHA (Google Inc.)

Google reCAPTCHA is a SPAM protection service provided by Google Inc.
Use of the reCAPTCHA system is subject to Google’s privacy policy  and  terms of use  .

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Akismet (Automattic Inc.)

Akismet is a SPAM protection service provided by Automattic Inc.

Personal Data collected: various types of Data as specified in the privacy policy of the service.

Place of processing: United States –  Privacy Policy .

Advertising

This type of service allows the User Data to be used for commercial communication purposes in various forms of advertising, such as banners, also in relation to the User’s interests.
This does not mean that all Personal Data is used for this purpose. Data and conditions of use are indicated below.
Some of the services listed below may use cookies to identify the user or use the behavioral retargeting technique, that is to display advertisements tailored to the interests and behavior of the user, also detected outside this website. more information on this, we suggest you check the privacy policies of the respective services.
In addition to the possibility to opt-out offered by the services listed below, the User can opt for the exclusion from receiving cookies relating to a third-party service, by visiting the  opt-out page of the Network Advertising Initiative .

Direct Email Marketing (DEM)

This Website uses User Data to send commercial proposals relating to services and products provided by third parties or not related to the product or service provided by this Website.

Personal data collected: email.

Facebook Audience Network (Facebook, Inc.)

Facebook Audience Network is an advertising service provided by Facebook, Inc.  For an understanding of the use of data by Facebook, please consult  the Facebook data policy .

To allow the operation of Facebook Audience Network, this Website may use some identifiers for mobile devices (including Android Advertising ID or Advertising Identifier for OS) or technologies similar to cookies. Among the ways in which Audience Network offers advertising messages to the User, there is also the use of the user’s advertising preferences. The User can control the sharing of their advertising preferences within the  Facebook Ad settings .

The User can opt-out of some Audience Network targeting functions through the settings of their device. For example, you can change the advertising settings available for mobile devices, or follow the instructions applicable to Audience Network that may be present in this privacy policy.

Personal Data collected: Cookies, Usage Data and unique identifiers of devices for advertising (Google Advertiser ID or IDFA identifier, for example).

Place of processing: United States –  Privacy Policy  –  Opt Out . Subject adhering to the Privacy Shield.

DoubleClick for Publishers (Google Inc.)

DoubleClick for Publishers is an advertising service provided by Google Inc. with which the Owner can conduct advertising campaigns in conjunction with external advertising networks with which the Owner, unless otherwise specified in this document, has no direct relationship.
Users who do not wish to be tracked by the different advertising networks can use Youronlinechoices . For an understanding of Google’s use of data, please consult Google’s partner policies .
This service uses the “Doubleclick” Cookie, which tracks the use of @ {replacement missing: it.privacy_policy_page.interpolation.this_applicationp} and the User’s behavior in relation to advertisements, products and services offered.
The User can decide at any time not to use the Doubleclick Cookie by disabling it: www.google.com/settings/ads/onweb/optout?hl=it .

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy .

Backup saving and management

This type of service allows the saving and management of backups of this Website on external servers managed by the service provider itself. These backups may include both the source code and its contents and the data provided to this Website by the User.

Remarketing e behavioral targeting

This type of service allows this Website and its partners to communicate, optimize and serve advertisements based on the past use of this Website by the User.
This activity is carried out through the tracking of Usage Data and the use of Cookies, information that is transferred to the partners to whom the remarketing and behavioral targeting activity is connected.
In addition to the possibility to opt-out offered by the services listed below, the User can opt for the exclusion from receiving cookies relating to a third-party service, by visiting the  opt-out page of the Network Advertising Initiative .

AdWords Remarketing (Google Inc.)

AdWords Remarketing is a remarketing and behavioral targeting service provided by Google Inc. that connects the activity of this Website with the Adwords advertising network and the Doubleclick Cookie.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy  –  Opt Out .

Facebook Remarketing (Facebook, Inc.)

Facebook Remarketing is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Website with the Facebook advertising network.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy  –  Opt Out . Subject adhering to the Privacy Shield.

Facebook Custom Audience (Facebook, Inc.)

Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Website with the Facebook advertising network.

Personal Data collected: Cookies and emails.

Place of processing: United States –  Privacy Policy  –  Opt Out . Subject adhering to the Privacy Shield.

Remarketing with Google Analytics for display advertising (Google Inc.)

Google Analytics for display advertising is a remarketing and behavioral targeting service provided by Google Inc. that connects the tracking activity carried out by Google Analytics and its Cookies with the Adwords advertising network and the Doubleclick Cookie.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy  –  Opt Out . Subject adhering to the Privacy Shield.

DoubleClick for Publishers Audience Extension (Google Inc.)

Doubleclick for Publishers Audience Extension is a remarketing and behavioral targeting service provided by Google Inc. that tracks visitors to this Website and allows selected advertising partners to show them personalized ads on the web.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy  –  Opt Out .

Transfer of data outside the EU

The Data Controller may transfer the Personal Data collected within the EU to third countries (i.e. all countries not part of the EU) only in accordance with a specific legal basis. Therefore, such data transfers are performed according to one of the legal bases described below.

The User can request information from the Owner regarding the applicable legal basis concretely applicable to each individual service.

Transfer to third countries based on consent

When this is the legal basis, the transfer of Personal Data from the EU to third countries takes place only when the User has expressly consented to this transfer after being informed about the risks due to the absence of an adequacy decision and the adequate guarantees adopted.

In such cases, the Data Controller informs Users and collects their consent through this Website.

Personal data collected: various types of data.

Statistics

The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to keep track of User behavior.

Google Analytics with anonymized IP (Google Inc.)

Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the advertisements of its own advertising network.
This Google Analytics integration makes your IP address anonymous. Anonymization works by shortening the IP address of the Users within the borders of the member states of the European Union or in other countries adhering to the agreement on the European Economic Area. Only in exceptional cases, the IP address will be sent to Google’s servers and shortened within the United States.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy  –  Opt Out . Subject adhering to the Privacy Shield.

Google AdWords conversion tracking (Google Inc.)

Google AdWords conversion tracking is a statistics service provided by Google Inc. that links data from the Google AdWords ad network with actions performed on this Website.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Facebook Ads conversion tracking (Facebook, Inc.)

Il monitoraggio conversioni di Facebook Ads è un servizio di statistiche fornito da Facebook, Inc. che collega i dati provenienti dal network di annunci Facebook con le azioni compiute all’interno di questo Sito Web.

Dati Personali raccolti: Cookie e Dati di utilizzo.

Luogo del trattamento: Stati Uniti – Privacy Policy. Soggetto aderente al Privacy Shield.

Facebook Analytics for Apps (Facebook, Inc.)

Facebook Analytics for Apps è un servizio di statistica fornito da Facebook, Inc.

Dati Personali raccolti: Dati di utilizzo e varie tipologie di Dati secondo quanto specificato dalla privacy policy del servizio.

Luogo del trattamento: Stati Uniti – Privacy Policy. Soggetto aderente al Privacy Shield.

Visualizzazione di contenuti da piattaforme esterne

This type of service allows you to view content hosted on external platforms directly from the pages of this Website and interact with them.
In the event that a service of this type is installed, it is possible that, even if the Users do not use the service, it collects traffic data relating to the pages in which it is installed.

Widget Instagram (Instagram, Inc.)

Instagram is an image viewing service managed by Instagram, Inc. that allows this Website to integrate such content within its pages.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy .

Widget Video YouTube (Google Inc.)

YouTube is a video content viewing service managed by Google Inc. that allows this Website to integrate such content within its pages.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Widget Google Maps (Google Inc.)

Google Maps is a map visualization service managed by Google Inc. that allows this Website to integrate such contents within its pages.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Google Fonts (Google Inc.)

Google Fonts is a font style visualization service managed by Google Inc. that allows this Website to integrate such contents within its pages.

Personal Data collected: Usage data and various types of Data as specified in the privacy policy of the service.

Place of processing: United States –  Privacy Policy . Subject adhering to the Privacy Shield.

Gravatar (Automattic Inc.)

Gravatar is an image visualization service managed by Automattic Inc. that allows this Website to integrate such contents within its pages.
Please note that if Gravatar images are used for commenting systems, the commenter’s email address (or parts of it) may be sent to Gravatar, even if they are not subscribed to this service.

Personal Data collected: Usage data and email.

Place of processing: United States –  Privacy Policy .

 

Further information on Personal Data

Analysis of User Data and forecasts (“profiling”)

The Data Controller may process the usage data collected through this Website to create or update user profiles. This type of treatment allows the Owner to evaluate the choices, preferences and behavior of the User for the purposes specified in the respective sections of this document.
User profiles can also be created thanks to automated tools, such as algorithms, which can also be offered by third parties. To obtain further information on the profiling activity, the User can refer to the respective sections of this document.
The User has the right to object to this profiling activity at any time. To find out more about the User’s rights and how to exercise them, the User can refer to the section of this document relating to Users’ rights.

Personal Data collected through sources other than the User

The Owner of this Website may have legitimately collected Personal Data relating to the User without his involvement, drawing on sources provided by third parties, in accordance with the legal bases described in the section relating to the legal bases of the processing.
If the Owner has collected Personal Data in this way, the User can find specific information about the sources in the respective sections of this document or by contacting the Owner.

Automated decision-making processes

When a decision that can produce legal effects for the User or can have a similarly significant impact on his person is taken exclusively with technological tools and without human intervention, there is an automated decision-making process.
Within the scope of the purposes described in this document, this Website may use the User’s Personal Data to make decisions based completely or partially on automated processes. This Website uses automated decision-making processes to the extent that it is necessary to conclude or execute a contract between the User and the Owner or, if required by law, with the consent given by the User.
Automated decisions depend on technological tools provided by the Owner or by third parties and are generally based on algorithms that meet predefined criteria. The rationale behind automated decision-making aims to:

• enable or improve decision making;
• guarantee Users fair and impartial treatment;
• reduce the potential harm resulting from human error, personal bias or other similar circumstances that could lead to discrimination or imbalances in the treatment of individuals;
• reduce the risk of the User breaching the obligations of a contract.

To obtain further information on the purposes, any third-party services and on the specific logic of the automated decision-making processes adopted by this Website, the User can refer to the respective sections of this document.

Effects of automated decision-making processes and rights of Users subject to them

Users subject to this type of processing may exercise specific rights aimed at preventing or limiting the potential effects of automated decision-making processes. In particular, Users have the right to:

• receive an explanation of each decision taken as a result of an automated decision-making process and express an opinion in this regard;
• contest the decision by asking the Owner to reconsider it or adopt a new decision on a different basis;
• request and obtain from the Owner a human intervention in the treatment. To obtain further information on Users ‘rights and their exercise, the User can refer to the section of this document relating to Users’ rights.

Rights of the User

Users can exercise certain rights with reference to the Data processed by the Data Controller.

In particular, the User has the right to:

• withdraw consent at any time. The User can revoke the consent to the processing of their Personal Data previously expressed.
• oppose the processing of their data. The User can oppose the processing of their data when it occurs on a legal basis other than consent. Further details on the right to object are indicated in the section below.
• access their data. The User has the right to obtain information on the Data processed by the Data Controller, on certain aspects of the processing and to receive a copy of the Data processed.
• verify and request rectification. The User can verify the correctness of his / her Data and request its updating or correction.
• obtain the limitation of the treatment. When certain conditions are met, the User may request the limitation of the processing of their Data. In this case the Data Controller will not process the Data for any other purpose than their conservation.
• obtain the cancellation or removal of their Personal Data. When certain conditions are met, the User can request the cancellation of their Data by the Owner.
• receive their data or have them transferred to another owner. The User has the right to receive his / her Data in a structured format, commonly used and readable by an automatic device and, where technically feasible, to obtain the transfer without obstacles to another owner. This provision is applicable when the Data is processed with automated tools and the processing is based on the User’s consent, on a contract to which the User is a party or on contractual measures connected to it.
• propose a complaint. The User can lodge a complaint with the competent personal data protection supervisory authority or act in court.

Details on the right to object

When Personal Data are processed in the public interest, in the exercise of public authority vested in the Data Controller or to pursue a legitimate interest of the Data Controller, Users have the right to oppose the processing for reasons connected to their particular situation.

Users are reminded that, if their data are processed for direct marketing purposes, they can oppose the processing without providing any reasons. To find out if the Data Controller processes data for direct marketing purposes, Users can refer to the respective sections of this document.

How to exercise your rights

To exercise the User’s rights, Users can direct a request to the contact details of the Owner indicated in this document. Requests are filed free of charge and processed by the Data Controller as soon as possible, in any case within one month.